30 Days Training on Digital Marketing

Module 1: Introduction to Digital Marketing

What is digital marketing?
Why digital marketing is so important or essential today?
Difference between Digital Marketing and Traditional marketing
The scope of digital marketing in India
Types of digital marketing

Module 2: Website Analysis and Keyword Research

How to Choose Domain Name & Hosting
Where to Buy a Domain Name & Hosting
What are the best practices for designing a website
Website Analysis
What is Keyword Research
How to do Keyword Research & Select a Right Keywords

Module 3: Search Engine Optimization (SEO)

What is SEO
types of SEO
Onpage Seo
off page seo
Offpage Seo techniques
Google Ranking Check
How to do SEO Reporting

Module 4: Search Engine Marketing (SEM)/Google Ads/Pay Per Click (PPC)

What is SEM
Intro to Google ads?
How to create & run Google Search ads
How to create & run Google Display Ads
How to create & run Google Shopping ads
How to create & run Google Playstore Ads

Module 5: Social Media Optimization (SMO)

What is SMO
List of Top Social Media Websites
How to use Social Media sites

Module 6: Social Media Marketing (SMM)

What is SMM
Facebook & Instagram ads
Twitter Ads
LinkedIn Ads

Module 7: Google Analytics Tool

What is Google Analytics
Google Analytics Setup
How to use Google Analytics
Understanding dimensions & metrics
Reporting and real-time reporting

Module 8: Google Search Console Tool

What is Google Search Console
Google Search Console Setup
How to use Google Search Console

Module 9: Email Marketing

What is Email Marketing
Tools for Email Marketing
How to get Email Database
How to send mails using tools

Module 10: Live practical & interview preparation techniques

Live Practical on Real time Projects
How to prepare the resume?
Interview Preparations

Certificate distribution , (We provide google certificate)